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Market booming for Cornerstone
"In this market it isn't easy to sell a home. People still have equity in their homes, so they are deciding to remodel rather than sell and move," said Ricky Dorman, sales and marketing manager at Cornerstone. "Our company and employees grew by 10 to 15 percent." The median price for a single-family home dropped $13,300 from 2006 according to the Lee County Economic Development Office.
The majority of Cornerstone's business has always been remodeling kitchens, bathrooms and adding additions to homes. New home kitchen and bath construction took up about 2 to 3 percent of its business, said Tony Leeber Sr., Cornerstone founder and chief executive officer. To add to its manufacturing capability Cornerstone plans a 55,000-square-foot, two-story plant complete with employee cafeteria at a site off Veronica Shoemaker Boulevard next to its current granite shop. Plans call for construction to start in a couple months. It could take a year to complete, Dorman said.
"We've never run an ad for employees," Dorman said. "We pray for them and God takes care of us." In an economy where the unemployment rate rose to 4.9 percent in August from last year's 3.2 percent, according to the Lee County economic Development Office, all jobs are welcome. Cornerstone's employees manufacture cabinets, wooden doors and countertops, which are sent out on 50 trucks to jobs in the area. The company, founded in 1988, usually runs 10 to 15 construction sites a day. Offering modest existing cabinet resurfacing and countertops to gutting and rebuilding remodeling jobs - Cornerstone takes pride that it does everything itself. The company employs 20 designers, who are happy to show up at a home with their laptop computers and meet the client's need. "I used to be in real estate, but I found I really liked going to design centers and designing," said Stefanie Pleasant, an employee of three weeks at Cornerstone. "We can go to the home and find out what the customer wants, and offer solutions right there." From design to cabinet makers, installers, plumbers and electricians, all are employed by Cornerstone. About two years ago Leeber brought Ash Plumbing and DMK Electric into Cornerstone as part of his team and responsibility. "I wanted control of everything so that I could deliver the work when promised," Leeber said. "I had problems with suppliers before so that is why I started manufacturing myself. Now we deliver." The company bond goes deeper. Many of the employees such as Dorman and Dave Cooke, in sales, are family. Dorman and Cooke married two of Leeber's daughters. "There are three brothers-in-law working for Dad (Leeber)," Dorman said. "Then we have employees who are cousins and others who are related to each other. We try to make our employees feel part of a family here." Taking good care of employees and customers remains a strong part of the company's philosophy. They offer a five-year warranty, but have taken care of problems that arose eight years after the sale. "What good is a lifetime guarantee if the business giving it goes out of business?" Dorman said. "We have been here since 1988 and we will take care of our customers." The company also supports what dad, Leeber, considers he true passion - an independent Christian mission group, Faith Missions International Inc. The group supports three orphanages among other projects in poverty-stricken parts of South America. Not bad for a U.S. Navy veteran and former union carpenter from Long Island. "We've been blessed," Leeber said. Copyright © 2007—2008 Florida Media Group LLC. |
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